In addition, a dedicated web page for the 700th anniversary of the death of Dante Alighieri

Olio Dante celebrates the Supreme Poet with a Special Edition Label for the 700th anniversary of his death. During Dantedì – the “National Day dedicated to Dante Alighieri” held every 25th March by the Presidency of the Council of Ministers – the brand launches a novelty for the shelves of the large-scale distribution for the entire 2021.

Dante Classico olive oil – n.1 in Italy among the olive oils as a single brand (Nielsen Data FY’20) and Dante Extra Virgin Olive Oil 100% Italian will show up a Special Edition Label “Poetry to the table” (available on 750ml and 1L formats). Framing the QR Code, you can browse the web page dedicated www.oliodante.com/la-poesia-in-tavola and find out more about the peculiar link between the brand and Dante Alighieri, thanks to historical images and a glance to social channels.

Olio Dante owes its name to the Supreme Poet, author of the Divine Comedy and father of the Italian language. In fact, when in 1898 the first oil shipments took place to reach North America, Argentina and Australia – countries in which the consistent flow of Italian emigrants generated a strong demand for national food products – Giacomo Costa had a very ambitious vision: bring a piece of Italy on the tables all over the world.

This is how Olio Dante history born. Food is culture, weaving together ancient knowledge, traditions and passions. Bringing “poetry to the table” is the mission that the brand still has: carefully select the raw materials; skillfully harmonize flavors, aromas and perfumes to offer a product that is balanced and refined in taste; make each meal a unique experience.